Connecting the dots between brand and demand

Specializing in storytelling, marketing automations, web development and brand design

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Content Strategy

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Web Development

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Graphic Design

Brand Identity

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Helping brands listen, connect and earn loyalty.

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Just as Borrow, an electric vehicle subscription service, was preparing to scale, the start-ups CPAs started soaring.Before the start-up's founders could bring their product to investors, they needed to bring ad costs back into check so they had numbers to back up their vision.We used an agile sprint campaign to test messaging while also improving other areas of the funnel, particularly landing pages and lead follow-ups.

Slashing CPC with creative variant testing

As Communications Director, I aimed to celebrate disability – specifically, the 1,200+ people with intellectual and developmental disabilities served by ADEC. I had the opportunity to manage a team of 4 FTE cross-functional employees to advance the mission of ADEC, which is to provide choice and possibility to individuals with disabilities. The four letters of ADEC's name outline the organization's four core values:A Life of Their Own Dignity Employment Community

A story of choice and possibility

Make it yourspace

When we first met Andy Bausch, the creator of Morty, he was meticulously focused on developing his product – an app that allows escape room enthusiasts to find new games, rate the ones they’ve played and connect with other players.The Morty team was proud of what they had built, but were ready to get some feedback from real users, test marketing messaging, and develop an initial growth strategy.Within just a few months, Andy and the team had a proven system to acquire users effectively and knew the “magic words” that converted users from cold traffic.

Finding the magic words for growth

Increasing cash flow and leads

Airbnb has created more entrepreneurs than any other online marketplace, putting financial freedom within reach of anyone with a spare bedroom.But in a competitive space, scaling a short-term rental side-gig into a six-figure income has become difficult without professional tools and guidance. That's why Futurestay has set out to connect ‘rentalpreneurs’ with technology that makes it easy to go from first property to financial freedom. The all-in-one short-term rental management platform automates the manual processes and helps managers boost occupancy and earn more money.&nbsp; When Listen Up Creative started working with Futurestay in early 2021, the company was preparing for a period of rapid growth. Before embarking on its Series A funding effort, Futurestay needed to clarify its message and create content that would resonate with the rentalpreneurs of the world.

From first property to financial independence

Listen Up Creative takes a story-driven and metric-informed approach to creating, executing and measuring content campaigns.Lead Content Consultant and Founder Michelle Sokol is a trained journalist and award-winning storyteller with more than 10 years of experiencing in crafting compelling narrative to connect with readers.We specialize in helping brands find their “why” and tell their stories in a way that helps them reconnect with their audiences through any stage in the customer journey. We pair our creative expertise with technical training in SEO and analytics to optimize campaigns and drive results.

Engage and build meaningful relationships with your audience through strategic content creation.

Content

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Whether you need to build a brand from scratch or are looking for a few pieces of printed collateral, we can help you communicate visually.At Listen Up Creative, we believe that good design is like a well-told joke. It's subtle, but it packs a punch.We specialize in crafting designs that capture attention but allow the audience to focus on the message.&nbsp;&nbsp;

Strengthen your brand and your message with visual communications.

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From market research to marketing automations, deliver your message with strategy.

Marketing Strategy

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